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Test broadcast 24 Feb 1970 Terry Yason...and writing in 2003

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Test broadcast 24 February 1970 -  original 30 minute reel
 If you have RealPlayer you should automatically be hearing Terry making an impassioned plea for listeners to write letters to an advertising executive

Great Awakening
Terry asks listeners to write to J Walter Thompson advertising agency
Chambers Brothers
Blues Jam At Chess (Fleetwood Mac etc.)
Fairport Convention
Bert Jansch

Read the 1970 interview

 

Geronimo Exclusive - Terry Yason (writing in 2003) tells it like it really was:
radio Geronimo began when I returned from new York in spring 1969.
I had heard there  fm radio for the first time. Music radio uninterrupted by flatulent ignorance .
There were three friends. Geoffrey Bass who lived with his parents in a council flat in Torriano Avenue Camden Town, Hugh Nolan a music journalist and their token hippy worked at Disc and Music Echo in Fleet Street with whom  I had made friends when I was hustling articles as a music p.r.
We would all meet at Hugh's flat in Manchester street a posh address in W.1 where Hugh and his wife Jackie and young son Marcus,  lived  an increasingly difficult ordinary life as we transformed the lounge into a nightly marijuana party accompanied by constant music . We would leave at dawn if at all. Robin Sendak, Maurice's nephew, Boot the artist who died so prematurely and various wastrels and misfits who felt free to turn up at any time, all were welcome,
I had moved in to a room in Agar Grove, Camden Town and had just been made redundant from Polydor Records where I was a 21 year old head of jazz promotion for Atlantic and Polydor Records. Although this may sound impressive today, in 1968 jazz was hardly the popular genre it is today. I remember treading out the sales figures to Alan Bates the marketing manager   who always  managed to look like a man biting into a lemon when I read him the weekly  figures rarely reaching two figures. Considering my age and the company had just signed The Who, Hendrix, Cream and Atlantic Stax with Otis and Aretha I probably made a  challenged career move volunteering the jazz dept.. I was made redundant and thanked for trying.
I immediately became a freelance PR ;my first job from Island's Chris Blackwell promoting The Spontaneous Music Ensemble a free jazz group. I went on to work with all sorts of bands and met Hugh though my work and eventually met Geoffrey.
 
When I returned from New York my excitement lit up Manchester Street and the three of us decided to recreate FM in London but with an even more adventurous format, creating a radio programme segued into a seamless trip.
We discovered an unsung pioneer of radio, Bill Hayes working from a room in Muswell Hill . Bill had contacts with Radio Andorra and was trying to get a deal to broadcast. Some how we managed to record programmes  in Bills lounge while he handled the controls in the bathroom. I remember he had a particularly pretty girlfriend who bizarrely took baths when we were there and I spent many a spare minute peering through the open bathroom window as she carelessly sponged herself aware that I was ogling!
To our shame we dumped Bill after the Andorra broadcasts  which were inaudible  except for small areas of Lapland.
Geoffrey and I travelled to Paris to meet with the Radio Monte Carlo's  office. We had little money and stayed in a cramped room in Les Invalides. We were kept awake  all night  by the noise of hookers and their customers.
 
Monte Carlo agreed to rent us airtime   on weekends for a small fee. All we needed now was some money to pay for it.
Hugh knew Tony Secunda, a music biz shark who slid in a long leather coat and matching moustache. He managed the contrasting and highly talented record producer Jimmy Miller. Together they gave us offices in Harley Street, paid for studio time to record the programmes, ironically in Radio Luxembourg's office but failed to pay us any wages and so we existed on selling promotional albums in the markets. I remember returning to my room one night and eating OK sauce and cornflakes I was so broke.
Our programmes were quite different. Hugh tended to feature more rock than mine.
The fateful day when Secunda fronted me in the offices is still clearly printed on the front pages of my memory. He gave me an ultimatum that if I didn't change my programming policy and  make it more commercial he would prevent me from making any more programmes.
To their everlasting shame Geoffrey and Hugh stood by silently while I was ushered out of the office and radio for ever.
I went back to my parents, exhausted, ill and demoralised.
Eventually I returned to the music business and today I run a successful film finance  company and a company commissioning film scores.
I hope our programmes gave joy and I look forward to hearing from anyone who has any tapes of my programmes especially where I improvised poetry over Coltrane's Lonnie's Lament
Best Wishes
 
Terry Yason 
If you have any recordings featuring Terry Yason please write via CONTACT
 

 

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